Venture Tours is expanding its fleet with the addition of a Napaway UltraLiner high-capacity sleeper coach, securing exclusive rights to operate Napaway coaches throughout coastal and central Virginia.
“This high-capacity sleeper coach that the Napaway team has put together will prove to be a versatile and attractive option, especially for larger groups like hockey and baseball teams,” said Jimmy Hall, CEO of Venture Tours. “Plus, with a seating capacity of 35, it’s also available for normal charter use, unlike traditional team sleepers, which aren’t as user-friendly because of their lower seating capacity.”
Hall, a third-generation leader of the Virginia Beach-based, family-owned business, has built on Venture Tours’ reputation for safe, reliable, and customer-focused service. The company operates more than 30 vehicles ranging from 21 to 81 passengers, serving clients that include universities and minor league sports teams.
The Napaway UltraLiner enhances flexibility for Venture’s clients. Built on a Prevost X3 shell, the coach seats 35 passengers and sleeps up to 27 in full-flat, 6.5-foot-long beds. The model features the patented Butterfly Flexible Seating Solutions convertible private suites, paired with overhead bunks that increase sleeping capacity while complying with post-2016 seatbelt and emergency exit regulations.
“We couldn’t be prouder to partner with Venture Tours. Their reputation in the motorcoach industry speaks for itself,” said Napaway CEO Dan Aronov, who demonstrated his product at the UMA Motorcoach EXPO in Oklahoma City last week. “We look forward to strengthening their sports transportation services and corporate transportation services with the addition of this UltraLiner.”
Other customers lined up
Napaway Coach is known for its Napaway Premium Coach, a luxury sleeper bus that seats 36 and sleeps 18. The model uses suites from Butterfly, converting from business-class seats to private suites in moments.
Aronov noted that while Venture Tours is the first publicly announced operator of the UltraLiner, other customers – including a professional hockey team – have already signed on. The UltraLiner features 16 private suites, 35 seats, and 11 fixed, full-size bunks built into an entertainer shell with a higher ceiling for increased comfort.
“We designed this model based on operator feedback and deep knowledge of regulatory requirements,” Aronov said. “Recent seatbelt and emergency exit regulations have made team buses and hockey sleepers more challenging to build, and the UltraLiner works within those regulations to offer a compliant, high-capacity team sleeper.”
Napaway’s business model centers on exclusive territories, giving operators access to a differentiated product without direct local competition.
“It’s about providing something unique,” Aronov said. “Operators benefit from exclusivity, and we support them with sales, marketing and a scalable network.”
The co-branded UltraLiner is expected to hit the road by late spring.
